Featured Sporting Events
With the addition of the NFL, NHL, WNBA and USL as well as a second NASCAR Cup Series weekend in recent years, our city has burnished its already strong reputation as a top-tier sports destination and established a legitimate claim to the title of “Sports Capital of the World.”
In one of the most anticipated franchise relocations in recent years, the NFL’s black and silver is coming to the Silver State. The 2020 arrival of the Las Vegas Raiders, one of pro football’s most storied teams, marks the long-awaited arrival of America’s most popular professional sport in Las Vegas.
The NHL’s newest expansion franchise, the Vegas Golden Knights, debuted in 2017-2018, immediately captivating the sports world with a historic run to the Stanley Cup Finals that permanently established a hockey fan base in Southern Nevada.
Building on our legendary reputation as the world’s greatest fight city, Las Vegas has played host to over 100 Ultimate Fighting Championship main events – over four times more than any other city in the world.
With the state-of-the-art Las Vegas Motor Speedway complex located just minutes from the Vegas Strip, our city plays host to a number of racing events throughout the year, highlighted by two NASCAR Cup races annually, the Pennzoil 400 and the South Point 400.
As part of our continuing evolution as a major player in the sports marketing landscape, we’re strengthening our relationships with other key partners to find new ways of realizing shared goals
Travel Trade Initiative
Our Leisure Sales team is spearheading efforts to connect sports and special events partners with our coveted network of over 17,000 travel agents and tour operators to promote their events.
We’re building a sports organization comprising municipalities throughout Clark County to help them work together to identify needs and introduce the association to event rights holders with an interest in coming to Las Vegas.
There are countless opportunities to play a meaningful role in this exciting and rapidly expanding driver of growth for Las Vegas, from volunteering to corporate sponsorship.
We work strategically with events rights holders seeking sponsorship, providing an application process for potential leads. To inquire about sponsorship opportunities or review the criteria, please click on the links below.
The secret asset behind Las Vegas’ unparalleled success in hosting high-profile sporting events is the passion of our fan base. It’s easy to become part of the excitement by volunteering to become an ambassador at our special events.