Conducted since 1975, the LVCVA’s annual Las Vegas Visitor Profile reflects findings from a compilation of visitor surveys to illustrate evolving visitor characteristics and behaviors. In addition to the main visitor profile, cross-tab reports are also published to highlight core visitor segments.

2019 Las Vegas Visitor Profile Study

2019 Matrix of Las Vegas Visitor Segments

- 2019 Crosstab Report: Visitors by Booking Method

- 2019 Crosstab Report: Visitors by Generation

- 2019 Crosstab Report: Visitors by Lodging Location (Strip v Downtown)

- 2019 Crosstab Report: Visitors by Market Segment

- 2019 Crosstab Report: Visitors by Origin (So California v International)

- 2019 Crosstab Report: Visitors by Travel Method (Air v Drive)