Airlines transport almost half of all travelers to Las Vegas. Efforts and programs are constantly developed to enrich relationships with these valued partners.
In recent years, the LVCVA and McCarran have been successful in securing major new international air service and increasing domestic market share. New goals for the LVCVA, McCarran and Seabury APG airline consultants include pursuing new nonstop air service and achieving incremental improvements in existing service. The ultimate objective is to increase hotel occupancy, expand booking windows and increase average daily rate (ADR).
Because attracting new air service is an increasingly competitive process, having the support of local industry is particularly critical. The LVCVA remains committed to aggressively pursuing community and airport marketing programs competitive with those supported in other leading business and leisure destinations. To that end, the LVCVA will expand its outreach and education efforts to its hotel partners on important air service development issues with the goal of increasing understanding of air service dynamics and optimizing the community's marketing resources. We will look for opportunities to host airline conferences that provide exposure and position Las Vegas as the premier destination for leisure and business travel.
The Worldwide Routes Development Forum (Routes) is the premier international forum for the world's airline route development industry, attracting more than 3,000 attendees. Routes acts as a facilitator where commercial and charter airlines, airports and tourism authorities from every continent can meet in a single location, resulting in a diminished need to travel to individual carriers. Las Vegas has been selected to be the host city for the October 3 - 6, 2013, Routes Forum, and will be the first destination in the United States to host this prestigious event.
The Fastest Growing International Airport in the U.S.
Las Vegas has welcomed Terminal 3 (T3), the latest and most comprehensive expansion in the 64-year history of McCarran International Airport. As the gateway to Las Vegas for nearly half of this community's approximately 40 million annual visitors, the continual goal at McCarran is to provide customers a world-class travel experience whenever they pass through its facilities. We recognize airports shape visitors' first impressions of new destinations, and influence lasting memories at the conclusion of one's vacation or business trip. For these reasons, exceeding travelers' expectations motivates more than 1,400 McCarran employees each day.
British Airways' Las Vegas Success Story
Despite a global recession in 2009, British Airways launched daily service from London Heathrow to Las Vegas, making it the only U.S. leisure destination served from Heathrow. After realizing connections from Europe to Las Vegas were underserved in 2010, British Airways upgraded their Heathrow service from a Boeing 777 to a Boeing 747, increasing capacity 24 percent and adding first class. British Airways regional sales director, Kevin Burns, said, "(It was) one of our most successful launches in recent years," and, "It is one of the star-performing routes on the British Airways network." After the success of their service from Heathrow to Las Vegas, British Airways added additional service from Gatwick to Las Vegas three times a week starting October 2012.
|RECENT SERVICE INCREASES BY CARRIER |
Started seasonal 2x/week service to Paris, France (CDG) in June 2010
Started 2x/week service to Manchester, United Kingdom (MAN) in April 2011
Upgauged its London Heathrow, United Kingdom (LHR) service from 777 to 747 in June 2011, adding 3x/week service to London Gatwick (LGW) in October 2012
Started 2x/week service to Amsterdam, Netherlands (AMS) in June 2012
Increased service to Frankfurt, Germany (FRA) to 4x/week in June 2012
Started Panama City, Panama (PTY) in June 2012, initially 4x/week B737-700, prior to launch increased to 5x/week B737-800; announced daily service to begin in December 2012