Stats & Facts
This section contains statistics and information on visitors to Las Vegas and the surrounding area. To research visitor statistics or learn more about Las Vegas visitors, please choose from the links below:
Statistical Publications
Clark County Visitor Statistics (monthly)
The LVCVA publishes statistics for Las Vegas, Laughlin and Mesquite that include visitor volume, convention attendance, occupancy levels, room inventory, gaming revenues, airline passengers and automobile traffic. Requestors of this data receive the Executive Summary, a one page report with both current month and month-to-date data for the current and prior year. The full statistical package (contains all 12 months) is available by special request.
Marketing Bulletin (quarterly)
The Marketing Bulletin is the published format of the Clark County Visitor Statistics. It contains all of the data in the monthly reports (with some additional analysis) as well as information not found in the monthly reports such as room tax revenue, hotel/gaming employment and convention center statistics. Marketing Bulletins are published quarterly and contain year-to-date information so that the 4th Quarter issue serves as a year-end summary.
Annual Brief (annually)
This booklet provides a 10 year history of Las Vegas, Laughlin and Mesquite tourism statistics. It also includes a visitor volume projection for the following year and a table indicating tourism's impact on the Las Vegas economy. The Annual Brief is an excellent source to summarize the growth rate of Clark County tourism.
Occupancy Trends (annually)
The Occupancy Trends book provides an in-depth study of hotel and motel occupancy in Las Vegas, Laughlin and Mesquite. Breakouts are given for monthly, weekend, and mid-week and contain both current and prior year data. These occupancies are listed for every weekend of the year. Other sections include Las Vegas vs. National occupancy, total rooms occupied and Strip vs. Downtown.
Visitor Profile Study (annually)
A source for demographic & behavioral data on visitors, the study presents the findings of visitor interviews conducted throughout the fiscal year (July 1-June 30). Sections include reasons for visiting, travel planning, trip characteristics and expenditures, gaming behavior and budgets, entertainment, attitudinal information and visitor demographics. Separate reports are available for Las Vegas, Laughlin and Mesquite.
Clark County Residents Study (biennially)
This publication provides insight into the gaming/entertainment behaviors & attitudes of Clark County residents. Data is collected through telephone interviews and published every two years.
Hotel/Motel Construction Bulletin (every 3-4 months as needed)
This document tracks new hotel/motel room construction for Clark County. The project name, number of rooms and completion date are listed with subtotals by year. A list of proposed hotel/motel projects is included as well.
